Because sometimes you need a change.
As you can see I’ve changed my theme around a bit, It’s always good to do one in a while anyway. But I was looking at a few WordPress themes, Googling, and hunting around – I came across this free one, I really fell in love with the ‘not just another blog’ style of it – It’s Aeros designed by Joe Fischler at thebuckmaker.com. He’s got some great themes that stand out, I particularly like the Fire and ice theme too, but you’ll can go to his website to check them out – He also offers custom design on request.
I’m going to change the background from the default one to a rural one that’s a little more local to where I live when I get a nice sunny day. It’s been an endless summer of rain, and clouds so I haven’t had much luck in getting good pictures recently.
In a week where Will Wright’s long awaited Spore was scheduled to be no.1 after years of development, and weeks of UK TV campaigning it was the game from Pandemic Studios that hit the top slot.
Giving away free petrol in the middle of London during rush hour is bound to cause a stir, Gridlock ensued after the Last Stop’ garage in Finsbury Park started the hand-outs, with customers served by Mercenaries look-alike characters. Word spread like wildfire, complete Gridlock, led to massive online coverage which only increased traffic, followed up the next day by newspaper coverage about the stunt mainly about how irresponsible it was (by those in authority, thus appealing even more to the games target market). To Ease congestion the organisers shut down the offer after 5 hours, at just over halfway through the £20,000 giveaway.
Pretty much every UK national paper covered this story, as well as UK TV stations, blogs and gaming press.
For less than the price of a tanker full of fuel EA managed to get hundreds of thousands of pounds worth of publicity for the game, and additional Kudos with the anti-establishment crowd.
Click the links below to link to their EA related articles.
Job Done! – Just for the record here is the current UK top 10 games charts for the week ending September 6th.
The top 10 games chart is as below
- 1. Mercenaries 2: World in Flames
- 2. Tiger Woods PGA Tour 09
- 3. Spore
- 4. Wii Fit
- 5. Carnival: Funfair Games
- 6. Mario Kart Wii
- 7. Wii Play
- 8. Mario & Sonic at the Olympic Games
- 9. Big Beach Sports
- 10. Wall-E
photo credit: presta
Great news for those in the online digital business (at least in the US anyway) as it looks like the current dip in the Economy is havign a positive effect on the industry.
According to the Kelsey group “81 percent of SMB’s surveyed expect to maintain (47 percent) or increase (34 percent) their spending on advertising over the next 12 months, with only 9 percent planning to decrease ad spending”.
If that wasn’t enough to cheer you up there’s even more good news with “A large percentage of surveyed SMB’s said they expect to continue to adopt Web 2.0 technologies over the next 12 months: 40 percent plan to add customer reviews to their own Web sites; 30 percent will add links or place ads on social sites or blogs; and 26 percent will incorporate video on their Web sites.”
There’s a lot of blogs out there.. Right now I feel like this cartoon from geek and poke.
I’m seriously thinking of swapping to the generic scan, comment and post method of blogging. A blog with few posts gathers nothng but spam comments, and the odd random view – so from the end of this week i’m going to be doing far more frequent, but shorter posts. They’ll cover the normal marketing, technology, and other random stuff floating around the ether.
Posted in Life
Tagged with: blogging